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J3 Architecture

  • ClientJ3 Architecture
  • DisciplineBrand strategy · Brand identity · Web design · Webflow development
  • SectorBranding, Web & digital

Brand identity and website for an architecture and development studio in Novi Sad.

J3 had strong architecture and no defined brand or digital presence. We built both from architectural principles, structure, proportion, rhythm and restraint: a geometric identity system that scales across presentations, project materials and digital, and an editorial Webflow site that gives every project room.

Challenge
A young architecture studio with no defined brand and no digital presence.
Approach
Let architecture lead: structure, proportion, rhythm and restraint applied to every brand and web decision.
Outcome
A complete identity system and a maintainable Webflow site that grows with the portfolio.
J3 Architecture, brand strategy, image 1
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